Senior Esports Business Development Manager

Our client is a Shanghai company within the gaming, digital entertainment, and youth‑focused media ecosystem. They are seeking an experienced Senior Business Development Manager to spearhead strategic growth, expand revenue pipelines, and strengthen long-term partnerships. This role suits a commercially driven professional with strong exposure to partnerships, media sales, and integrated marketing solutions.

1. A) Strategic New Business Development

• Identify, build, and manage key alliances to drive revenue generation and overall market expansion.
• Research, outreach, and acquire new strategic partners, including businesses, brands, technology platforms, and content collaborators.
• Drive market penetration into new sectors across Malaysia, particularly non-endemic industries such as FMCG, Finance, and Automotive, focusing on brands aiming to reach youth segments.
• Develop and deliver tailored, consultative proposals highlighting platform value and partnership impact.

1. B) Hybrid Sales & Marketing

• Serve as the primary liaison between clients and internal teams to ensure alignment and seamless execution.
• Oversee campaign delivery, interpret performance insights, and adjust activation strategies when necessary.
• Build go‑to‑market strategies for new events, product enhancements, or ecosystem expansions.
• Demonstrate consistent sales achievements and revenue delivery.
• Analyse business needs and articulate strong marketing or sponsorship cases to potential partners.

1. C) Account Management & Retention

• Develop and maintain long-term relationships with sponsors, ensuring consistent engagement and satisfaction.
• Provide clients with regular performance reviews, while identifying organic upsell or cross‑sell opportunities.
• Build relationships with media agencies, creative agencies, and ecosystem partners to broaden client pipelines.
• Attend relevant industry and networking events to enhance visibility and strengthen connections.

Requirements

• Experience: Minimum 8+ years in partnerships, media sales, or agency account management. Experience in integrated marketing solutions is an added advantage.
• Self-Motivated: Ambitious, partnership-driven, and focused on measurable performance.
• Languages: Proficient in English and Bahasa Malaysia; Mandarin is a plus.
• Adaptability: Comfortable working in a dynamic, fast-paced environment with evolving market demands.

To apply, please click "APPLY NOW" or email Chong Yu Cheng at yu.cheng@ambition.com.my. Data provided is for recruitment purposes only.

Due to the volume of applications received, we regret to inform you that only shortlisted candidates will be notified.

JTK Number: JTKSM 995| Company Registration Number: 201301019088 (1048918-T)