Assistant Brand Manager

Our client is a French MNC in the luxury industry.

Responsibilities

• Develop and implement brand strategies and detailed marketing plans, including localized activation platforms and digital marketing channels.
• Execute and evaluate ATL and BTL campaigns, while overseeing annual media plans and agency performance.
• Collaborate with sales and trade-marketing teams to develop channel-specific activities and integrate customer insights into marketing strategies.
• Collect and analyze market intelligence to propose relevant strategies and share insights with brand teams and agencies.
• Manage budgets, A&P spend, and engage consumer communities to build advocacy through digital and offline tools.
• Convince and bringing in new brands into the market through market insights

Qualifications

• Degree holder with formal business qualifications or equivalent
• Minimum 3 years working experience in marketing, with experience in public relations, and has a good media and social network
• Competency in spoken and written English is a must. Mandarin, Cantonese and Chinese dialects is an advantage
• Experience in luxury industry is an advantage

To Apply: Please click "APPLY NOW" or email Chong Yu Cheng at yu.cheng@ambition.com.my. Data provided is for recruitment purposes only.

Due to the high volume of applications received, only shortlisted candidates will be notified.

JTK Number: JTKSM 995 | Company Registration Number: 201301019088 (1048918-T)

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